America’s 10 most popular apps of 2015

23 Dec 2015 | Author: | No comments yet »

America’s 10 most popular apps of 2015.

Facebook Inc (NASDAQ:FB)’s stock closed Friday around the $104-mark, from where shares have bounced back on numerous occasions in the past couple of months.From the “Things You Knew but It’s Still Helpful to See Them in a Chart” file*: Google has a decent lead over Apple when it comes to the number of people using its phones/operating system. We hear you, there it seems that this writer, in particular, has folders of apps on his phone that he swears he’ll use at some point, but likely won’t get to anytime soon.

But Google still accounts for a huge portion of mobile traffic—it made half the apps on the list of America’s 10 most-used apps of the year, according to Nielsen. One thing we both likely have in common, however, is the Facebook app—according to new figures from Nielsen, it was the year’s top app with around 126,702,000 average monthly users.

Google owns five of the 10 most popular mobile apps in the U.S., and Facebook has three of them — including Facebook, which is by far the most popular. And it’s growing, too, as this unique user count is around eight percent or so higher than last year’s figures. “YouTube came in second with over 97 million average unique users each month, followed by Facebook Messenger with more than 96 million average unique users each month,” reads the report.

Other apps taking up Nielsen’s top-ten list of most-used apps for the year include Google Search, Google Play, and Google Maps, at fourth, fifth, and sixth place, respectively. There are no games, no shopping apps, and no real productivity apps—and none of the burgeoning social media apps, like Snapchat or Tumblr, have managed to upend the incumbents. But that one, at least, I can try answer: Nielsen is counting people who’ve opened the app, not those who’ve paid for the service or signed up for the service. Otherwise, apps like Instagram (23 percent), YouTube (26 percent), and Facebook Messenger (242 percent) had a good amount of growth in 2014 compared to their 2013 figures. Apple’s iOS came in with a market share of 42.7 percent, and Microsoft and Blackberry were left to fight over scraps at 2.8 percent and 0.7 percent respectively.

Android and iOS are the top selling phones in the world, making it inadvertent for developers to have their apps supported on these operating systems.

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