Apple Names Williams New COO, Puts Schiller in Charge of App Store

22 Dec 2015 | Author: | No comments yet »

Apple Names Jeff Williams First COO Since Tim Cook.

Williams has overseen the company’s supply chain, service, and support as well as social responsibility initiatives since 2010, and also supervises Apple Watch development.Apple announced an executive shakeup on Thursday, promoting Jeff Williams to the position of chief operating officer, and placing marketing chief Phil Schiller in charge of the App Store on all platforms.Apple mentions in its press release that Williams oversaw the development of the Apple Watch, the company’s first wearable computing device that it launched earlier this year.

As part of the revised team, Johny Srouji has joined Apple’s executive lineup as senior vice president for the company’s Hardware Technologies division. Johny Srouji will join the company’s executive suite as senior VP of hardware technologies; Phil Schiller will expand his role as senior VP of worldwide marketing, and Tor Myhren will come aboard as VP of marketing communications. He’s often referred to as “Tim Cook’s Tim Cook,” a nod to the important operations role that the Apple chief played for former CEO Steve Jobs before his death. Jeff is hands-down the best operations executive I’ve ever worked with, and Johny’s team delivers world-class silicon designs which enable new innovations in our products year after year.” Williams joined Apple in 1998 as head of worldwide procurement and in 2004 he was named vice president of Operations. There he oversaw breakthrough custom silicon and hardware technologies including batteries, application processors, storage controllers, sensors silicon, display silicon and other chipsets across Apple’s entire product line.

This was a role filled by Apple’s services head Eddy Cue, whose responsibilities have expanded in recent years with Apple’s move into streaming music, mobile payments and, possibly, a streaming video service.

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