Ashley Madison’s Business is ‘Growing,’ Company Says

31 Aug 2015 | Author: | No comments yet »

Ashley Madison Claims 87,596 Totally Real Women Who Are Definitely Real Just Signed Up.

Hundreds of thousands of people signed up for infidelity website Ashley Madison in the last week, parent company Avid Life Media said on Monday, even after hackers leaked data about millions of its clients. The company also struck back at reports that the site had few genuine female users, saying internal data released by hackers had been incorrectly analyzed. “Recent media reports predicting the imminent demise of Ashley Madison are greatly exaggerated,” the company said in a statement. “Despite having our business and customers attacked, we are growing.” On Aug. 18, hackers who claimed to be unhappy with Avid Life’s business practices released Ashley Madison customer data. How is one supposed to imagine a future for it in the wake of a hack that led to the public shaming of many of the site’s members and the resignation of its parent company’s CEO? After Biderman refused to bend to the hackers’ demand to take Ashley Madison and another site offline, the perpetrators began to leak data stolen from the company’s networks. A Gizmodo investigation corroborated that and found that only 12,000 of the 5.5 million female profiles on the adultery site belonged to living, breathing women.

Reporting its death is a perfectly reasonable trap, one that I fell into when writing about the site last week, as I described what its users “had” done, operating on the implicit assumption that they wouldn’t be doing it anymore. At first, the data was only about Ashley Madison’s spouse-cheating customers, but last week, private emails from Biderman’s corporate account hit the web.

It said thousands of users had listed email addresses that ended with ashleymadison.comand that very few, about 1,500, female members had ever checked the site for messages. We are steadfast in our commitment to our customer base.” The statement didn’t indicate the sudden reason for Biderman’s departure, but it comes days after revelations of Biderman’s alleged infidelities. For at least three years before the publication of details about its members, Avid Life had been struggling to sell itself or raise funds, according to internal documents and emails that hackers also released. But despite encouraging other people to have affairs, Biderman, a married father with two young children, had long insisted that he had never cheated on his wife, nor did he want to. If those numbers turned you off, never fear: In its recent press release, Ashley Madison claims that 87,596 totally real women who are definitely real have signed up in the “past week alone.” In its specificity, this number is clearly meant to carry the weight of authority and truth.

At the time of that interview, the leaked emails suggest he may have already been engaging in a three-year sexual relationship with a Toronto escort who may have been paid for her favors. Given the amount of publicity the site has received, it’s entirely possible that some new users created accounts, whether out of curiosity, intent to troll, or even real desire.

Of course, if existing engagement ratios hold, only 26 of those definitely real women are ever going to take a gander at what other users write to them. I talked to him this morning and my sense of guilt made me imagine that he knows.” Biderman appears to have offered her a job with the company, writing her in October that “I will also have a good ‘signing bonus’ for you :).” The woman later declined the job, however. If anything stands alone on Ashley Madison, it must be those relationships, most of which are likely still playing out only in the individual imaginations of its members. WIRED was unable to determine if the specific emails suggesting infidelity are legitimate, but they were released with other files that have been verified.

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