Facebook Addresses Patch-Up Battery Complaints Among iPhone Users

26 Oct 2015 | Author: | No comments yet »

Apple iPhone 6s user review: Just the battery makes it worth my moolah.

Social networking giant Facebook has released an update to its iOS app that will stop the excessive drain on iPhone batteries that users were reporting. Furthermore, I doubt that the majority of their customers would actually dive into Settings to discover such an offensive amount of drain — they’ll just keep using it with reckless abandon, wondering why they have to plug their phone in multiple times a day.

So when Apple launches its new iPhone 6s for Rs 62,000 and the iPhone 6s Plus at Rs 72,000, it is natural to hear a lot of complaining and reports pointing out that Apple correct its prices. According to Ari Grant, the problem was twofold: First, Facebook’s app had something called “CPU spin” in its code. “A CPU spin is like a child in a car asking, ‘Are we there yet? Price-drop or not, Apple’s products carry with them an air of exclusivity and for those who are heavily invested into the Apple ecosystem, the idea of getting out is definitely not easy. Building great products requires accounting for the whole of an entire experience—not just its features, but its flaws, and what it asks of its customer.

This repeated processing causes our app to use more battery than intended,” wrote Grant in a public Facebook post. “If you leave the Facebook app after watching a video, the audio session sometimes stays open as if the app was playing audio silently. Thinking about Facebook’s ridiculous battery drain made connections to other, similar issues that have been brought up lately — data usage and load times. The New York Times did a great study called The Cost of Mobile Ads on 50 News Websites that outlined both load times and data usage when accessing popular sites.

Boston.com (and don’t worry, I won’t link to their site because apparently it’ll take forever to load and cost you precious megabytes) took about 8 seconds to load its content and a whopping 30+ seconds to load just the advertising. This Apple iOS 9 feature will temporarily reduce power consumption by either reducing or turning off a bunch of non-crucial features, like Siri and automatic downloads. When devising new features and prioritizing old ones to fix, companies should think deeply about the cost to not only their bottom line, but to their customers’ as well. I would rate my usage as bordering on heavy given that I constantly listen to music, get a stream of pings on WhatsApp and Facebook, followed by Instagram browsing. But the improved camera, and the amazing battery life have left me impressed. 3D Touch, while it is a work in progress, is also something that no other phone really offers.

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