Google Photos: 3 Big Reasons Why It’s a Hit

22 Oct 2015 | Author: | No comments yet »

Google Photos community reaches 100 million members.

It’s been a little easier for Google to reach that number — not only because of easy sign-up for an enormous Gmail user base, but also because the service is actually a successor of the Google+ photos service.

On Tuesday, Google announced that the photo service has hit 100 million monthly active users — just five months after its official launch as a standalone product. To put it in perspective: Pinterest and Twitter had to wait 5 years to hit this mark, so it is safe to say that the Google Photo service, available for Apple and Android, is a success.

Google launched the Photos app in May, giving users unlimited storage space (as long as they limit their photos to 16 megapixels and videos to 1080p resolution). The unlimited photo service comes with apps available on iOS, Android, and on the web, and it was spun off from the company’s Google+ social network in May, to much rejoicing. Google Photos is a unusual product because it technically launched at the end of May this year, but numerous features of the service have existed for a long time as part of Google+, including the Auto Awesome animations and edits, the auto-upload, and limited versions of the search features.

Google Photos was hailed at launch for its simplicity and for combining many of the disparate features of competitors like Dropbox’s Carousel, Apple’s iCloud, and Yahoo’s Flickr into a single service. Along with the announcement Google shared a number of facts about the service, with probably the most practical one being that they claim to have freed up 3,720 terabytes of storage on users’ smartphones thanks to its auto-upload feature.

Using an algorithm that organizes them, the search system lets you find any photo by typing a word, like dog or baby —even if you didn’t add a description to the image. But online photo storage has been a notoriously tough tech problem to crack, as users entrenched in one service find it difficult to switch to another. To celebrate, Google released a series of fun facts about people and their photographing habits: Food is the second subject more photographed after people, and dogs beat cats as the most digitally-captured animal. Also, Paris, New York and Barcelona are the three most photographed places, as cars are in the second place of the list of objects. “Baby” is the top searched word and using “me” to search for selfies (it shouldn’t surprise anyone).

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