Google Photos hits 100 million monthly users after five months

21 Oct 2015 | Author: | No comments yet »

Defying expectations Google has a hit product with Google Photos hitting 100m users.

Google Photos broke free of Google+ in May, and in the five months since, it has amassed 100 million monthly active users, the team shared today. The news made rounds following an official company announcement on Wednesday, less than six months after the company announced it was spinning off Google Photos from Google+ Photos app. When we launched Google Photos in May, we wanted to make all these experiences even better—with unlimited high quality storage so you never need to worry about where to store your snapshots, automatic organization and great search so you can quickly find the photo you’re looking for, and easy sharing so you can send any photo to anyone with just a link. We do like to catalogue our big events like weddings and birthdays, and we also like to photograph our holidays, in fact Sky, Beaches and Mountains cracked the top 10 things photographed and of all things, Paris is the most photographed city, with New York and Barcelona following close behind – remember Google Photos can automatically tell when you snap a pic of the Eiffel Tower, the Empire State Building or La Sagrada Familia. The 100 million user number may not seem much when considered that Facebook has over 1 billion users and Instagram has 400 million, but it needs to be considered how long those services took to get to those lofty numbers; it took services including Twitter and Pinterest 5 years to reach the 100 million user mark, and in Instagram’s case it took 2.5 years.

Available on iOS, Android, and Web, the unlimited photo-service app was launched back in May, when Google announced it would shut down the Photos section of the Google+ social network, in order to develop a standalone photos platform. Google Photos originally came out of Google’s latest failed attempt at social networking, Google+, and offers users a wealth of features that are often only found in part with competitors including Flickr and Apple’s iPhoto; of note Flickr itself only has 112 million users, although many of those would not still be actively using the service. Along with fun automatic animations and tweaks through its “Assistant” feature, powered by really smart search technology, scouring through your photos is pretty fun.

Splitting from Google+, a platform with not much success (some may argue), Google Photos is already ahead of main competitors Flickr, iCloud, or Carousel – offered by Dropbox. Along with the announcement Google shared a number of facts about the service, with probably the most practical one being that they claim to have freed up 3,720 terabytes of storage on users’ smartphones thanks to its auto-upload feature. With an overarching presence across platforms and apps on Android, web-based and iOS, it’s easy to understand how the army of Google users would have switched to the unlimited photo service.

At the launch, Google Photos was hailed as a simple yet effective design and structure, combining the functionality of other major photo apps into one. Our favourite tool from Photos here at Ausdroid is the Assistant which creates those fun collages, animations and Google says that since launch, that Assistant has been busy, creating over 15 million of those animations and collages for our collections. With online storage proving a tough nut to crack for most users, as switching networks and services is cumbersome and may be complicated, Google Photos has made it easier to access its services since it only requires a Gmail account. Nonetheless, making things simple and keeping the sign-up procedure as uncomplicated as it gets translated in a good start for Google with new users as well. If a hot storage solution arrives, it starts pulling in users in massive numbers and this is what Google has proved with its Google Photos, reports The Verge.

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