iPhone 6S launches to long lines around the globe

25 Sep 2015 | Author: | No comments yet »

Apple Inc’s new iPhone 6S hits stores Friday in test for company’s flagship device.

SAN FRANCISCO — The new iPhone 6S and 6S Plus arrive in stores and at consumers’ doorsteps on Friday, kicking off a sales cycle that will be scrutinized for signs of how much juice Apple’s marquee product has left.

Apple has a tough act to follow after the success of the iPhone 6, but sales are expected to benefit this year from the inclusion of the Chinese market, where the gadget’s debut was delayed in 2014 due to regulatory issues. With one of Apple’s largest markets in the fold, analysts expect the company to sell about 12 million to 13 million phones in the first weekend of availability, up from more than 10 million last year. Eager consumers from San Francisco to London to Sydney have camped out for days prior to the release, and Apple said earlier this month that based on pre-orders, sales of its new phones were on pace to beat last year’s first weekend performance. The phones, which are the same size as last year’s models, feature improved cameras and 3D touch, a display technology that responds according to how hard users press their screens.

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