OnePlus releases iPhone 6S case – as a gift for ‘non-techie friends’

2 Dec 2015 | Author: | No comments yet »

Android Phone Maker OnePlus Launches ‘Sandstone’ iPhone Case Just In Time For Xmas.

The $20 black sandstone cover brings the distinctive rear casing of both the OnePlus One and OnePlus 2, which launched a few months back, to Apple’s smartphone. The rear panel of the OnePlus phones has a texture a little like sandpaper, and is designed to not only feel pleasant, but to be easier to hold onto, compared to other slicker devices on the market. This time, hidden inside the box is an invitation to buy the new OnePlus X, its latest smartphone that ironically abandons the sandpaper body for one constructed entirely from glass and metal.

The product is described as “the perfect gift for your non-techie friends." By that, it means that your friends would have to know next to nothing to own an iPhone. Today’s news comes a week after OnePlus began offering refunds for USB Type-C cables, following criticism from a Google engineer that they do not meet the required specifications. We’re not sure how many folks will jump at the chance to get a Sandstone case for their iPhone 6 or the iPhone 6s, but you’ll be able to pick one up starting today for $19.99 from OnePlus. I have my own thoughts — it’s a fun promotion for publicity (like this story) and also a way to raise the brand among Apple customers — but OnePlus co-founder Carl Pei told TechCrunch that is a gesture for those in the world who are “stuck” with iPhones. “Although most of my friends have converted to the OnePlus family, there’s still a hand full stuck with iPhones. It’s not entirely clear whether iPhone users will be willing to spend $20 on a case from a company that’s synonymous with high-spec, low-cost Android phones, but OnePlus seems to think that there will be some demand for the case in the U.S., Europe, and India, where it can be purchased online now (free shipping, too).

The company also hopes that, as we’re coming up to Christmas, some ardent OnePlus fans may buy these covers as cheeky little gifts for their iPhone-toting friends. Cynicism aside — and I am usually pretty cynical about PR stunts — I was pretty surprise by the case, which OnePlus sent out to me in the mail. (I’m one of those poor Apple users I guess.) The finish is unlike other premium iPhone covers I’ve seen before, the texture gives you a strong grip and the case feels sturdy enough and heavy duty — I’m really not a fan of Apple’s all-silicon options.

And as we mentioned before, they’re limited in quantity and come with a perk of a guaranteed invite for a OnePlus X, or a free one, if you’re lucky enough. This is your chance to leave your exasperation at the door and just show them what they’re missing.” In an interview with VentureBeat last month, OnePlus cofounder Carl Pei revealed he was an iPhone-user prior to starting his current company, and he was complimentary when speaking about Apple’s products.

KitGuru Says: While iPhone users may not want to switch to a OnePlus smartphone, at least this will put more invite codes out in to the wild for those that do want one. Now, he’s trying to tempt other iPhone users over to the “dark side” by letting them experience what it’s like to hold a OnePlus phone in their hands. My only irritation is that there is no OnePlus case for the iPhone 6 Plus or iPhone 6S Plus — my phone of choice — but we can chalk that up as a first world problem. With our extensive experience in product design and obsessive attention to detail, we felt it was necessary to make a phone much better than what’s currently av… read more »

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