Priv, BlackBerry’s first Android phone, goes on sale for $699

23 Oct 2015 | Author: | No comments yet »

BlackBerry’s $700 Android Frankenphone Goes Up For Preorder.

You can now preorder The Priv, one of BlackBerry’s strangest creations (and it’s made some weird stuff), for $700 in United States currency. $700! While the Priv, BlackBerry’s Android device, appeared on the company’s website not too long ago boasting a hefty price tag of $749 and a launch date of the middle of November, it turns out BlackBerry has had a change of heart. The Priv comes with a Snapdragon 808 processor, a 5.4-inch Galaxy S6 Edge-esque curved display, a monstrous 3410mAh battery, and its most distinctive feature—a slide-out physical keyboard. When Blackberry’s Passport launched at $600, it felt just a bit too expensive and Blackberry agreed, knocking the price down $100 a few months later.

But BlackBerry has long aimed for the business-y, enterprise-y, “I wear a suit every day” types—and those people tend to have a lot of discretionary income.

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