Vine videos go HD in latest app update

29 Mar 2015 | Author: | No comments yet »

Vine Boosts Video Quality to 720p.

“When you watch Vines on our iOS and Android apps, you’ll see these quality improvements — they are rolling out over the coming days. One day after launching its new livestreaming app Periscope, Twitter has given its other video-focused app some lovin’ — Vine now supports publishing videos in 720p HD. But he also hinted the ability to create and upload higher-quality videos may come first to iPhones, with Android device owners getting a similar feature soon.

The two-year-old platform recently added private messaging, which lets users film a looping masterpiece, then share it with only a select group of friends. Users will also be able to see higher quality Vines embedded in sites across the web. “This is a significant bump up from its usual 480p, and the difference is immediate when watching a video in the mobile app or on the Web,” points out VentureBeat. Video has emerged as a key tool for online media companies and social networks alike, particularly with the advent of high-speed Internet and the proliferation of mobile devices. As this Pricenomics survey clearly shows, BuzzFeed and other online media sites heavily rely on content from Instagram videos — and Vine wants (more of) that action.

Twitter has been boosting its video efforts — last summer, Twitter acquired SnappyTV, a company that enables media companies to easily clip, edit, and share snippets of broadcasts in near real time. The new format is supported on iPhone, but Android owners will have to wait a bit longer for it, likely due to the difficulty in determining exactly what hardware is available on a given Android device.

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