You Can Now Order Starbucks With Your Phone ANYWHERE In The US

23 Sep 2015 | Author: | No comments yet »

Now you can order Starbucks from your phone.

NEW YORK – AUGUST 5: Beverage cups featuring the logo of Starbucks Coffee are seen in the new flagship store on 42nd Street August 5, 2003 in New York City.The app now includes an “order” button that takes users to a variety of drinks on the menu–including some popular “custom” items, such as the cinnamon roll Frappuccinos. NEW YORK—Starbucks says its mobile app that lets people order and pay in advance will be available will debut at some locations in Canada next month.Starbucks, a longtime industry leader when it comes to adoption of mobile payments and mobility loyalty in-store, announced this morning that its “Mobile Order & Pay” system is now available nationwide.

The Seattle-based coffee company has emerged as the largest food chain in the Manhattan borough of New York with 150 outlets. (Stephen Chernin/Getty Images) Mobile order-and-pay is still rare, but could become more common as fast-food chains look to keep up with changing expectations. The app, which allows customers to pay and order before they reach the store, was first tested in Portland, Ore. and slowly expanded to locations across the Pacific Northwest.

Starbucks Corp. introduced order-and-pay ahead in Portland, Oregon late last year and has since expanded it to 3,400 of its more than 7,400 company-owned U.S. stores. Using a simple, touch-based interface, you can select food and beverage items from the in-app menu, choose which store you want to pick up from by referencing an included store list and map, then pay using your Starbucks card to complete the transaction. A: You open your app and in the upper right hand corner, you’re going to be able to click on a new tab that says “Order.” When you click “Order,” you’ll be able to browse and send that order to whichever store you select. When customers then arrive at the location, they simply walk up to the counter and ask for their mobile order. (As a beta tester myself, I found the most difficult part of using the Mobile Order & Pay system has not been the technology – it’s been the people. That’s a large audience who’s already used to managing payments via their smartphone, so the expansion to mobile ordering was a natural next step.

Fast Company estimates there are over 80,000 possible combinations for each item. “We wanted mobile ordering to be an extension of the ordering experience. Currently, mobile payments account for 20 percent of all in-store transactions across the U.S., a company spokesperson notes, and Starbucks today processes nearly nine million mobile transactions each week. But in this case, instead of customers picking up orders themselves at a nearby store, order deliveries will be executed in partnership with Postmates.

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